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Think Different.

October 6, 2011


I’m a little surprised at how sad I truly am about the passing of Steve Jobs. I never imagined myself being so affected. My first job out of college was writing copy for the advertising agency that created all of the Apple Inc. ads since 1984. I never met Steve personally but I’m honored to have had the opportunity to work with the many brilliant minds behind the Apple branding and for a company that I very much believed in. When I first saw the Think Different campaign, I was 18 years old and even then, it moved me. It still does. So, here’s to the crazy ones. xoxo.

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